Johnstone’s Paint Trophy
Johnstone’s is celebrating the completion of a seventh successful year sponsoring one of English football’s showpiece tournaments.
The Johnstone’s Paint Trophy, which culminated in a pulsating final between Crewe Alexandra and Southend United in front of over 43,000 spectators at Wembley Stadium, has proved to be another stand-out success as the Johnstone’s brand continues to reach football supporters across the country.
The Wembley final of the Johnstone’s Paint Trophy provided Johnstone’s with an opportunity to thank its biggest customers, who were treated to full corporate hospitality on the day, while last year’s Johnstone’s Young Painter of the Year winner Daniel Halliday enjoyed an all-expenses-paid visit to the event.
The newly-introduced Paint Pot Challenge, a test of accuracy for professional footballers as they attempt to hit a ball into a giant inflatable paint pot, took place at ten Football League teams’ grounds around the country and attracted a whopping 22,000 views on YouTube.
However, it wasn’t just about the fans, players and clubs as there was also a chance for staff from Johnstone’s parent company, PPG, to get involved in a pre-match game ahead of the final. The two teams, appropriately named Emulsion City and Aqua Gloss Rangers, enjoyed their 15 minutes of fame and football glory as they faced each other in a tense game on the pitch at Wembley in front of thousands of fans.